November book month
Earlier this month my publisher Lannoo Campus made my day, as they told me that my book: Does your brand care? Building a better world with the Care Principles continues to sell well, both in the Benelux and abroad. For those who are looking for an inspirational book on how to grow your organization while making an impact:
- You can download the first 20 pages of the book for free:
- Or order the book here to find out more about how your brand or business can Care with confidence.
Caroline Pauwels, Rector Vrije Universiteit Brussel, who died much too soon this summer said about my book:
“Business as usual is over. Turbulence will be the new normal. We really need to think about how we live and what we do. This also implies a shift in attitude towards how we do business. “Does Your Brand Care?” conveys a new methodology for helping brands to prepare for these extraordinary times. More than ever, we need to focus on what matters, not on what sells”.